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Hi my name is Rona Marin Miller and this is my blog for Interactive Media. I'm a creative person looking for a chance to shine currently working at Kindred Digital as an Interaction Designer
twitter.com/RonaMM:
Hi my name is Rona Marin Miller and this is my blog for Interactive Media. I'm a creative person looking for a chance to shine currently working at Kindred Digital as an Interaction Designer
twitter.com/RonaMM:
Advertising the new BMW 1 Series, iLogic allowed consumers to engage with the brand in a new, exciting way. Keeping in mind that unmatched innovation is always part of the BMW driving experience, iLogic developed Interactive Video Projections. Full activation on the ground took place over eight nights in major cities across South Africa. Locations were vibey, high-traffic main streets. Through a high powered, HD projector, iLogic projected an interactive racing game onto buildings and scaffoldings (Screen measuring 108m2). Consumers engaged in real time, while having serious fun with new technology and the brand!
Agency: iLogic
Via : http://tinyurl.com/86nmehq
(Source: jeremyben)
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